Predictive Analytics For A Competitive Advantage
Why it’s important for your business
Predictive analytics modeling captures information about customer relationships or behavior and distinctive factors such as what. All of this data provides valuable insights, which can be used for many types of decision making. Using predictive analytics gives your firm a competitive advantage by predicting the outcome of decisions more accurately than your competitors do.
Request a demo of Syntelli’s Predictive Analytics services to see how it can improve your business.
How we do it:
Data analysts use the science of probability of each data point (be it a product SKU, a vehicle, a customer, an employee, a machine, etc.) as it relates to the entire set of data points. Predictive analytics is especially used to measure credit risk or detect fraud. Other helpful Hadoop applications include graph processing, fraud detection and data pattern mining, product sales and providing healthcare, travel and telecommunications services.
We take your data from everywhere we can find it—customers, processes, vendors, suppliers and others—and turn it into business intelligence, which you can easily apply to make important decisions.
Our data-to-intelligence conversion process:
Discover, gather and clean your data
Review your data and assign tags that describe its content
Apply statistical modeling methods designed to predict future outcomes
Present findings to business and IT leaders for decision making
Throughout the stages of this process, you can rely on our experienced consultants to customize solutions to fit your company’s requirements.
Use cases and applications:
With predictive analytics, your organization can find the right answers more quickly in areas such as:
Cost-effective value chain
- Sales and marketing
Strategies that work best for each marketing segment
Effective customer targeting methods
Predicting marketing ROI
Identifying risks of customer churn
Business modeling that optimizes revenue and profit
Best tactics for business growth
So, ditch the spreadsheets and move your business from what it is to what it can become.Contact us today!