As we noted in an earlier post, customer analytics can play a big role in making marketing efforts more efficient and less expensive. Companies of all sizes are using it to guide their sales and marketing efforts. Although customer analytics is still a new method,...
At Syntelli, along with celebrating the success of our customers, we love to celebrate our data wizards! Check out the data visualization below, created by our Tableau expert, Matt Winter. This visualization was also selected as the data Viz of the Day by Tableau...
Business users now have access to the knowledge, methods and easy-to-use tools that that help their company stay competitive. Customer analytics is a good example. Unlike many types of data analysis, customer analytics focuses on customer requirements and...
I Tweeted a question “Though equally critical which one will you prioritize, data quality or data quantity?” It got a lot of great comments and I am summarizing what Jay, Ben, Al and Garima and others said with my own take on data quality. Follow us on twitter at...
For the last several years, it’s been almost impossible to avoid mention of big data or cloud-based services. But sometimes, there’s a good reason for the buzz: in science and business there’s a whole lot of innovation going on. Where’s the story, you ask? It’s good...